Alex Hunt, Brent Snider and Julio Franco
The Super Bowl: football players must bring their A-Game and advertisers must bring their 5-Star ads. While we can't wait to see the New England Patriots take on the Atlanta Falcons in Super Bowl LI, you can bet that we're also excited to see brands like Budweiser, GoDaddy and Snickers battling it out during the commercials.
This is BrainJuicer’s fifth annual FeelMore50 Super Bowl Webinar, however unlike past years, this year we will be testing the ads LIVE! In a partnership with ZappiStore, we will be publishing real time results on the ads as they air, capturing the best of the best, quarter by quarter. As we’ve seen through FeelMore50, BrainJuicer's ranking of the world's most emotional ads, the most effective advertising successfully appeals to the three aspects of brand building: Fame, Feeling & Fluency. Fame helps a brand come readily to mind. Feeling helps people choose it. And Fluency helps people recognize and process a brand quickly.
To see real time results, follow us at @FeelMore50_Ads, @BrainJuicer, Facebook, and LinkedIn. Also, be sure to check out the live blog posts from our Brian Juicer Blog. Then, join Alex Hunt (President), Brent Snider (President, North America), and Julio Franco (ZappiStore: EVP, Americas) the following day as they provide in-depth analysis of the brands that scored a touchdown with their famous 5-Star advertisements.
