We wrote the book on how to apply behavioural science to research and marketing.
It's had glowing reviews - including a great one this week in the International Journal of Market Research - and covers innovation, brand building, shopper marketing and advertising. Fifteen years of research innovation in one 200-page package.
We want you to read it, so we're happy for you to have it for free. Just click the button to grab the PDF. Free means free: we're not making you give us any data. Get it, read it, enjoy it.
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Of course, if you do want to give us your information, we'd love you to, and there's a form to the right. Fill it in and we'll send you our weekly 'The1' newsletter celebrating 5-Star marketing, plus occasional event details.
The book is also available in a gorgeous print edition, but you have to pay for that - get in touch to find out more.
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The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.
Remember: